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mim akter
Apr 03, 2022
In Welcome to the Arts Forum
The Dutch variant, the General Phone Number Database Data Protection Regulation (GDPR), was already introduced in 2016 and will be strictly enforced by the Dutch Data Protection Authority from 25 May 2018. Our first article in the GDPR AVG series has already described what this basically means for the organization and Phone Number Database what you should pay attention to as a digital marketer. In this part I will discuss what the GDPR/AVG means specifically for digital analytics. Situation before the GDPR In 2015, the 'cookie law' was relaxed and the user gives permission for placing remarketing cookies, among other things, by using Phone Number Database the website. You must state this in a cookie bar and the privacy policy must meet certain conditions. One of these conditions was Phone Number Database stating where people could delete cookies and which cookies were placed. You had to describe what the cookies were placed for, by whom and when they were Phone Number Database automatically deleted. There was therefore no absolute necessity that the visitor had to give explicit permission. Purely by navigating to the next page, for example, you as a visitor already gave Phone Number Database permission to place cookies in your browser. The ePrivacy Regulation In most cases, a consequence of the GDPR AVG is that the user must give explicit permission. In addition to the GDPR AVG, there will Phone Number Database be additional legislation called the ePrivacy Regulation. This replaces the current 'cookie law' and indicates how the GDPR AVG should be interpreted, so that there is more clarity about how the opt-ins are collected. This ePrivacy Regulation was supposed to start Phone Number Database at the same time as the GDPR, but has been postponed by the European Parliament . It is not yet clear when this will come into effect. There is no question that the GDPR will come into effect on 25 May 2018. From that moment on it has an impact on how and what you are allowed to collect.
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